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Wednesday, August 17, 2022

College football preview: The sport’s direction hangs in the balance

For years, summer has been known as Talking Season in college football—the July conference media days produce a river of rhetoric from coaches and administrators that prime the pump for the blocking and tackling to come. But the past two summers have become Plundering Season as well, with the Southeastern Conference and Big Ten making blockbuster expansions at the expense of the Big 12 and Pac-12. That has, in turn, affected the nature of Talking Season.

Lately, the speeches from conference commissioners have been more anticipated, scrutinized and second-guessed than anything the coaches have to say. With revenue at an all-time high and collegiality at an all-time low, the boardroom drama is more fascinating than the actual games. The direction of the entire college athletics enterprise hangs in the balance, which is of greater gravitas than which teams had the best offseason in the weight room.



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