A series of speculations began to circulate through specialized media in the United States in the last hours, warning of a spectacular turnaround in the streaming industry: HBO MaxYuva Sanket launched in early 2020, will cease to exist as is currently known.
The result of this sudden change would be a surprising commercial operation: WarnerMedia acquisition -HBO Max owner- by Discovery+ From AT&T. journalist Tony Maglioof site IndieWireHBO anticipated the situation by disclosing the cuts to be had, and everything is due to a desire to reduce costs as a merger. HBO Max Y Discovery+,
HBO Max and Discovery+ will be combined into a single service from 2023Warner Bros. Discovery announced Thursday during its first quarter earnings call as a combined company.
“We think the product will be excellent. It’s about the treatment, it’s about the quality, how good it is. The center said it’s the quality of HBO Max”, said the CEO David Zaslav On the June quarter earnings call.
The plan to merge the two services was under long review as a key part of the deal to merge the former WarnerMedia and Discovery+, which was finalized in April. The officials also revealed that they are working on a plan Launch Another New Streaming Service That’s Totally Free,
When will the new HBO Max arrive in Argentina
The combined service will make its grand debut in the US, later landing in Latin America and the European markets where HBO Max currently has by the end of 2023 You beginning of 2024, The next step would be to reach over 70 countries by 2025.
This revamped streaming service promises to keep its current ad-free plan similar to HBO Max’s current plans and differentiate itself from its rival Netflix.
Although Zaslav called HBO one of the “Crown jewels” K, of his company, said they have not yet decided whether the combined service will bear the HBO name. According to internal data, users rated HBO Max as having quality content, which is a factor their team will consider when making a final decision.
Officials said the service clearly combines the best aspects of Warner Bros. Discovery to position the company in a more competitive position. HBO Max has compelling content that helps with customer acquisition, while Discovery+ will serve as a tool to reduce churn, as is the case with the wider offering of streaming services.
At the end of last quarter, WarnerMedia’s HBO and HBO Max, still owned by AT&T. They had 76.8 million subscribers combined. Discovery, Inc. had a portfolio of $24 million; Most of them were Discovery+.