The BMW Festival circuit of Thailand provides an exciting experience

By Yusrin Junaidi

BANDAR SERI BEGAWAN, SEPT 20 – Brunei QAF Auto, the sole importer of BMW in Brunei, recently provided an unparalleled driving experience at the M Drive BMW Festival held at the famous Bira Circuit in Pattaya, Thailand.

The exclusive three-day event that took place last month, brought together a group of BMW M enthusiasts and their families for an exciting journey of luxury, and BMW M innovation.

Speaking about the event, Alisa Khoo, General Manager of QAF Auto stated, “I am very happy to hear that the customer is satisfied with the organization of the event. This festival gives our customers to go through the performance and enjoy the full spectrum that BMW M has to offer.”

BMW’s M Drive Festival is designed to give participants a once-in-a-lifetime experience to test BMW’s most powerful and iconic vehicles on one of Thailand’s most challenging circuits.

Guests have the opportunity to experience the power of the latest BMW M models, including the BMW M4 xDrive, BMW M3 Competition TouringBMW M3 CS, and BMW M2 Coupe. Driving on the circuit allows the driver to fully feel and engage with the high performance capabilities of the race track’s corners.

In addition to the race track, the festival also features a scenic drive through the Pattaya landscape in a BMW i5 M60 xDrive the fully electric, as well as the BMW XM, highlight BMW’s latest advances in electric mobility. This drive not only emphasizes the brand’s commitment to sustainable performance but also offers a glimpse into the future of driving.

The BMW M Drive Festival serves as a platform for QAF Auto to engage their customers more deeply. By offering an exclusive and customized experience, BMW Brunei not only shows its appreciation for customers’ continued support but also strengthens the sense of community among BMW owners while strengthening loyalty to the BMW brand.

One of the participants, Pg Mohd Mayrodeen, who successfully participated after going through the Ramadhan and Raya BMW lucky draw campaign earlier this year, said, “This event is an unforgettable experience, especially because this is my first time visiting Thailand. The highlight of the event for me was the Bira Circuit, where I got to see the action up close and admire the impressive lineup of BMW M models. My favorite is the M3 CS, with the M engine Twin Power Turbo high performance and distinctive design, it is a thrill to see this car in action.”

While another participant, Mr Chong Nyuk Kaw stated, “Driving on the circuit is the highlight of the event for me. It’s not every day we get to drive on a race track, and the M3 CS really stands out with its enhanced chassis, making it perfect for track driving.”